Ask Mr. Webb
Questions about your web site strategy or how to gain and retain customers,
how to make your company's on-line presence stand out from the crowd.
Wednesday 02 | 01 | 2011
Q: I run my own home remodeling business specialized in tiles - glass, marble and granite. The
last two years were very lean; the business did not have the same demand as before. It went
down from 3-4 overlapping projects per month to 3-4 projects per year. Today, my phone is
practically mute. How should I advertise on the web to find new customers and grow my
business?
A: The two questions that must be answered are these:
1.
How well do you present yourself on the Internet?
2.
How powerful is your message?
When it comes to on-line advertising, you need to have a decent website that clearly represents
your business. This is a must for every business these days because people do their research on-
line before they decide what product or service to buy.
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